Aleyant News

Aleyant Systems Brings Efficient Workflow to Santa.

SantaSentMeALetter.com uses Aleyant Pressero™ to bring joy to more children during the holiday season


Wheaton, IL — December 6, 2011 — Aleyant Systems, an innovative leader in providing robust software services to the graphic communications industry at value-driven prices, proudly announces its role in bringing holiday joy to children through SantaSentMeALetter.com. Rooted in the tradition of written messages sent through the postal service, these special letters from Santa offer a magical way to start the holiday season.

“In this age of electronic messaging, we can often lose a certain mystical quality that comes from writing and receiving letters,” said Kelly Easterling, General Partner and Santa Mail Specialist of SantaSentMeALetter.com. “Our partnership with Aleyant Systems and the deployment of Pressero has made a huge difference in our ability to grow our business and handle a larger volume of online orders during the peak holiday period.”

SantaSentMeALetter.com has delivered the magic of Christmas to children (and adults, too) throughout the United States, Canada and beyond for 5 seasons. Its letters from Santa are among the highest quality available; complete with a personal message from Santa, custom North Pole postmark, and Santa’s own wax seal.

Pressero, an easy-to-use, cloud-based B2B and B2C storefront solution, streamlines order entry for print service providers and in-plant operations. Pressero includes the powerful Aleyant eDocBuilder™ variable data publishing system. Using eDocBuilder, users can quickly and easily customize, proof, and approve documents directly from a web browser. eDocBuilder templates are core to the SantaSentMeALetter.com application.

An automated solution such as Pressero is essential for high-volume applications such the individual letters produced by SantaSentMeALetter.com, allowing these individual letters to be produced cost efficiently in an automated fashion.

“Implementing Pressero to streamline the ordering and production process for these exquisite and very special hand-crafted letters from Santa has enabled SantaSentMeALetter.com to increase the volume of orders they are able to accept during the holiday season, bringing joy to even more children than they have been able to serve in the past,” said Greg Salzman, President, Aleyant Systems. “This is a great example of differentiating your company by offering niche print services in a B2C environment. We are pleased to be partnering with this unique organization, enabling them to grow their business during the holiday peak season.”